Posts tagged ‘hubspot’

September 19, 2011

Top Ten Takeaways From the Inbound Marketing Summit (#IMS11, #HUGS2011)

Guy Kawasaki

Guy Kawasaki

Two months ago, I had my commencement ceremony (in FL) and Inbound Marketing Summit scheduled for the same weekend. I knew I wouldn’t be able attend HubSpot’s Inbound Marketing Summit (IMS) because of my commencement ceremony. I was dying to meet one of the guest speakers, Guy Kawaski (Former chief evangelist of Apple, Co-founder of Alltop.com, Author of Enchantment) and learn more information about Inbound Marketing (I’m certified as an Inbound Marketing Certified Specialist through HubSpot). At the end of the day, my husband and I moved to TN (due to an amazing job offer), I couldn’t attend both my commencement and #IMS2011. But, I’m excited to share the top ten takeaways by someone who has attended this, please click here.

Guy Kawasaski

Guy Kawasaski

 

 

 

August 31, 2011

Inbound Lead Nuturing: the Basics

This post is ideal for keeping a dialogue with potential customers, never forget that with all of the technology available there is always a human touch that is needed to close a sale, especially in this niche. This PPT provides case studies and 7 simple steps that make learning the concept pretty easy. The point is never forget to follow up and respond ASAP to inquires! These steps are ideal for a check list of things to do for the pet, horse, and agriculture community where the product is meant for a living thing, sometimes a “family” member to the customers.

Follow

Get every new post delivered to your Inbox.

%d bloggers like this: